r/Moomins 1d ago

€150 for a mug 🤯

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Does anyone else feel like Fiskars “(Moomin Arabia)” is taking advantage of us Moomin fans!?
Over the past few years the mugs have been getting more and more expensive, and more and more exclusive mugs are being released!
I guess they know people are willing to pay a lot of some for the old rare mugs, and they are finding ways to make the new mugs exclusive and desirable to justify selling them for 150€! This just seems ridiculous to me and I’m starting to have negative feelings towards the company!
This is a shame because I do love my Moomin mugs!

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u/LeviSnoot 1d ago

Moomin has turned itself into a high end fashion brand, something I'm pretty sure Tove would be vehemently against. I'm here for the stories and the characters. Hell I even buy merch sometimes, but never stuff like this.

On the one hand I'm happy that Moomin is getting more and more popular, that a lot of everyday people are being exposed to these lovely stories. On the other I can smell how eager Moomin Characters Oy Ltd. is to make MAXIMUM PROFIT which is a big turnoff for me.

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u/mserieindiana 1d ago

This is a problem i have with Moomin merch, I wont buy it myself other people do for me but i always think Tove would hate this. It does feel wrong.