r/askcarsales • u/No_Percentage_5649 • 7h ago
How much can you haggle if paying in all cash
I’m not sure if paying for a used car in all cash would at all lower the price on a car but, I’m looking at a civic for 23,960 and was wondering if I’m paying in all cash could lower the price for me. Maybe even start off with an aggressive 22k. Thanks!
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u/New_Inflation_8419 Ford Sales 6h ago
Is your 22k based on the market ? Like are there cars for 22k out there with same equipment ? It’s one thing to negotiate with facts and research and another to pull a number out of your ass.
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u/jpb59 Former SM/Director 6h ago
Cash used to be an advantage back in the day because banks would take weeks to fund dealers so it was beneficial to discount to have cash in hand.
For the last 20 years, that hasn’t been a thing since dealers are funded electronically. There’s banks where we’re paid within hours of contracts being signed. Not only that, we’re being paid by the banks for acquiring these contacts for them now.
So, cash isn’t going to matter anymore when negotiating. It’s no longer a benefit to the dealer to accept cash vs financing. It’s the opposite to some places anymore.
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u/DavefromCA Former Sales 6h ago
"paying in all cash could lower the price for me"
Paying cash giving you leverage is one of the most common misconceptions in auto buying. Why do you think paying cash gives you leverage?
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u/AutoDealSource Industry Expert 5h ago
Cash no longer has the clout it once did. Too many ways to make profit sans cash. What a time
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u/TheMrDetty Toyota Sales 6h ago
Why would I, the dealer, take money off of a car that I can sell at full price to make less money because you're paying cash? Let me make this clear: Dealers want you to finance because they make more money that way.
Going in with the idea that "I'm paying cash, the dealer will like this, and give me a better deal," is insane in this day and age. The dealer makes a kickback from the bank when you finance it. That means they make more money that way. There is zero incentive for the dealership to lose the finance kickback and take money off the price because you're paying with a check.
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u/AutoModerator 7h ago
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I’m not sure if paying for a used car in all cash would at all lower the price on a car but, I’m looking at a civic for 23,960 and was wondering if I’m paying in all cash could lower the price for me. Maybe even start off with an aggressive 22k. Thanks!
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u/gganew Ford General Sales Manager 7h ago
Paying cash doesn't change the market or the dealers cost.
The dealer is either getting cash from you, or from the lender.